So far, much of the clean energy debate has focused on cap-and-trade, but little attention has been paid to the other rationale put out by the Obama administration in defense of its green energy plan – JOBS. That changed yesterday, with the (unofficial) roll out of the administration’s new clean energy talking point: “Green energy creates jobs…” or something like that.
This PR-driven White House engineered a two-part roll out. First, it began with an event, the White House Energy Forum, (PR 101: create an event to decimate a specific message), moderated by Energy Secretary Steven Chu and Commerce Secretary Gary Locke. Next came a presidential speech – that was earlier today at the Massachusetts Institute of Technology, where President Obama dusted up old campaign rhetorics on green energy as a job creator.
(The Environmental Capital’s Keith Johnson take on the speech: “There was little new.” See here for the whole speech or here for GER’s take on it.) Read More »